Do you have an offer?

Everyone wants clients.

It doesn’t matter what skill you have.

It doesn’t matter what niche you’re in.

You need clients.

That’s the whole purpose of being a freelancer.

And for your information, those clients are everywhere.

Especially for copywriters.

Every business out there needs copywriting.

They just don’t know.

It’s your job to find them, do research and tell them why they need it.

But what are you going to research?

You'll research on how you can help them.

Doesn’t matter if you're going to write emails for them, ads, social media posts, or any other way to promote their product or service.

There are multiple ways to help any business.

But they will never come to you asking for help, because they don’t even know what they need.

You find out how you can help them, then reach out to them and explain it.

Now here’s the catch.

You are a random person offering them your help.

But you can’t expect them to just accept it.

They will have their doubts.

They will think:

“What could be his motive?”

“What he wants in return?”

“Is it really helpful, or is it just a scam?”

These are the things you have to eliminate with your offer.

Don’t let them doubt you.

Answer these things before they even ask you and your offer will be a no-brainer to them.

First thing, mention what they are lacking and how you can help them with it.

(No, not what you're going to do to help them, but how it will get them results.)

Second thing, testimonials.

Show them how you’ve helped others with it and build trust.

Now they know how it is going to help them and how it has helped others as well.

Now’s the time to close the deal with a price tag.

These are the basic things you should include in your offer.

So build an offer and start pitching.

That’s the only way to get clients.

All the best.

-Satyam Tomar

P.S. Never mention your price before explaining how you can help them.